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My First Crack at Opening a Business

What follows is a snippet of an article I wrote for Bplans. It details

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  • Mike
  • Categories ↓
    • Customer Learning
    • Small Business
  • Tags ↓
    • assisted living
    • business
0

Lesson Learned from a Self-Inflicted Craigslist Scam

I’m a direct response copywriter. I sell — via the written

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  • Mike
  • Customer Learning
  • Tags ↓
    • business
0

What Makes a Good Copy Writer? Five Traits to Look For

If you’ve ever shopped for a copy writer, for a one-off project or for

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  • Mike
  • Direct Response Copywriting
  • Tags ↓
    • buyer persona
    • consultant
0

Do Copy Writing “Trade Secrets” Really Exist?

Do copy writing trade secrets really exist? Put another way, is writing

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  • Mike
  • Direct Response Copywriting
  • Tags ↓
    • business
    • conversion rates
    • marketing
0

2 (Sneaky) Design Problems of Poor Lead Gen Content

Despite what some marketing “ninjas” claim, most lead generation

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  • Mike
  • Direct Response Copywriting
  • Tags ↓
    • content marketing
    • sales
    • strategy
0

How Media Coverage of Politics Can Ruin Your Business

One of the um… interesting… things about media coverage in America

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  • Mike
  • Categories ↓
    • Customer Learning
    • Direct Response Copywriting
  • Tags ↓
    • mass media
    • politics
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